Here’s a sales training tip: There’s a difference between presenting and selling!
September 5, 2011
Business and sales growth solutions for the Interior Design Sector
I have been so lucky to be giving my sales training workshop to sales people looking to increase their value and sales in these troublesome economic times. I cannot say sales are not more difficult, but I can say they are out there..we just have to dig deeper and be more effective on every single presentation. And for my interior designer followers…don’t click off..because this applies just as strongly to you! If you cannot sell your ideas…oh my…how do you get business?
So I am going to dedicate my next few blogs to being a more effective sales person (or interior designer looking for business).
So often the word presenting or presentation is used instead of selling. How many people have you heard say I am going to go and SELL. Instead most say I am giving a presention today to (fill in the blank), right?
TIP 1:
There is a VAST difference between presenting and selling..
The definition of presenting is: Show or offer (something) for others to scrutinize or consider
The definition of selling is: To exchange or deliver for money or its equivalent
See the operative word MONEY! Something I think we have all heard of..you know, pays the bills!
So many times we just dive into our products or services with a potential or exsisting client without even considering to whom we are presenting. Do we know what THEIR needs are? If not..what the HECK are you selling to them. Something they cannot ever use?
If you think that’s a silly statement, I have to tell you that I have actually heard a sales peron during a presentation say “oh I know you probably will never use this product, but I just wanted to show it to you”.
REALLY? You want to really tell someone you are going to waste your time AND theirs?
So practice SELLING instead of presenting.
In my next post I will give you some proven techniques taken straight from my workshop on how to get from presenting your products or ideas to selling!
To get more information on my workshop, and a free white paper on 10 tips to increase sales right now! please click here: Results Driven Sales Workshop
Please sign up for my RSS feel on the top right hand corner to get these sent directly to you.
Please sign up for my Facebook page at Dialogue Consulting Facebook for tons of great information on the interior design industry..lots of tips and solutions on how to grow your bottom line EVEN in this economy!
